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Comparing Qualitative and Quantitative UX Research (Video)
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Qualitative and quantitative are both useful types of user research, but involve different methods and answer different questions for your UX design process. Use both!

nngroup.com 4 years ago
Related Topics: UX Design
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https://www.nngroup.com/videos/comparing-qualitative-and-quantitative-ux-research/
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