
An industrial designer's 30 year journey with Microsoft
DRANK
Where do you see the future of industrial design heading?I personally believe the future for industrial design lies in achieving two things.One, how do we embed technology and capability, whether it is through AI, or compute, or interaction, into more of the common everyday objects around us. So, things like our environment, displays, or even furniture. Embedding capabilities into more objects so that they become invisible in a sense is going to be huge.Two, we need to be increasingly more intentional in the devices we design and create. I believe there will always be a need for the physical object, but there may be fewer of them that we own. Which tells me that the things that you do have become more important. If you’re going to invest in something, you’re either going to invest in it for the long term, which would mean you would want this product to stand the test of time to be beautiful, reliable, and continue to bring value in its purpose. Or if you are going to invest in a dev…